A critical aspect of working with Nyaya, either as a staff member or volunteer, is to document our experiences and reflections on global health delivery through writing, video, and photos. Note that this is distinct from typical "journal writing" since it is public and reflects not only upon you but upon the organization and the communities in which you are working. In particular, when considering blog entries, we need to keep in mind that there is an important difference between our wiki and our blog. Our wiki is to the global health delivery community, can be rough, speculative, immature (yet should always be formal and refined). The blog however is to the public - in particular we're targeting supporters who will often not be medical or public health folk. We should always consider what message we convey, and how we brand our organization in the public sphere when we write blog entries. In short, nothing should ever go on the blog that isn't completely refined and worked through first.
Author Guidelines
General Principles
- Report on your experiences working in an impoverished and rural place, but do not glorify, disrespect, or otherwise belittle the communities in which you work
- Do not write disrespectful things about people, governments, or groups. The blog is not a place for making highly politicized statements.
- Send to a few Nyaya members as well as blog@ to look over. Preferably, you would send this as a google document and the photo attached. The blog manager (blog@ ) will post.
- Provide an appropriate category. Note that "News" items are automatically linked to our home page, so such items should be relevantly titled, very positive, and appropriate. Patient stories should never be news, and should always be categorized as "Patient Stories"
- Be absolutely rigorous and generous in providing appropriate references and acknowledgements and quotations when referencing outside sources. This article, on academic dishonesty, should be mandatory reading for all our authors: Did the penalty fit the crime?
- Sign your post with your name(s) in italics at the top of the post, right-justified. Embed a link to all the author's previous posts.
- At the bottom of the blog, make a small separation with -------------. Write a sentence about the author:
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Aarti Bhatt is currently a 4th year medical student at the Medical College of Wisconsin, and will soon start her residency in Internal Medicine/Pediatrics. She is also a Community Health Volunteer at Bayalpata Hospital.
- Agya Poudyal is currently the Community Health Director at Bayalpata Hospital. She graduated with an MA in International Relations.
- Andy Moon, previously Senior Manager of Product Development and Finance at SunEdison Solar, founded the Rural Electrification Initiative at SunEdison and works with Nyaya Health on energy issues and grants.
- Astha Ramaiya is the Blog Manager for Nyaya Health. She has completed her MSc in Public Health (Health Promotion) at the London School of Hygiene and Tropical Medicine.
- Bibhav Acharya is on the Board of Directors of Nyaya Health. He is currently a resident at UCSF in Psychiatry.
- Dr. Bibhusan Basnet , MBBS graduated from B.P Koirala Institute of Health Sciences,Nepal. He has a special interest in Emergency Medicine and Psychiatry and is currently the Medical Director for Nyaya Health.
- Dr. Bikash Gauchan, is currently pursuing his residency in General Practice and Emergency Medicine (Family Medicine) at the B.P. Koirala Institute of Health Sciences. He is the former Medical Director for Nyaya Health.
- Borgny Ween is a radiographer at Oslo University Hospital and PhD student at the University of Oslo, while Knut Skyberg is an occupational health physician and researcher MD PhD at the National Institute of Occupational Health, Oslo.
- Dan Schwarz is the member of the Board of Directors and a medical student at Brown University School of Medicine. He completed his MPH at the Harvard School of Public Health.
- Dick Katzman is a family doctor in Vermont and a clinical assistant professor at the University of Vermont College of Medicine. He is a volunteer for Nyaya Health and acts as a liaison with the American Nepal Medical Foundation.
- Duncan Maru, MD, PhD is one of the co-founders of Nyaya Health. He is currently a resident in the Internal Medicine - Pediatrics program at Brigham and Women's Hospital and Children's Hospital of Boston.
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Gregory Karelas is the Country Director of Nyaya Health. He graduated with an MSc in Medical Anthropology from Oxford University.
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Jason Andrews, MD is the co-founder of Nyaya Health. He is currently a fellow in the Division of Infectious Diseases at Massachusetts General Hospital.
- Jesse Brady is the Blog Editor of Nyaya Health and is currently pursuing her MS in International Medicine at Montana State University.
- Dr. Lara Harvey is an Obstetrician and Gynecologist Resident at Beth Israel Deaconess in Boston MA and volunteers with Nyaya Health
- Manisha Pantha is a nurse by profession. She worked with Nyaya Health as a volunteer.
- Mark Arnoldy is the Executive Director of Nyaya Health.
- Minoo is a recent graduate of Brown University and has served as the Executive Assistant for Nyaya Health.
- Dr. Payel Gupta is an Internal Medicine/ Pediatrics trained Allergist who has a strong interest in global healthcare. She is currently volunteering as the Director of Clinical Operations at Bayalpata Hospital
- Pritam Shah was born in Achham. He is a volunteer with Nyaya Health and is currently pursuing his Bachelor's at Bremen University.
- Ranju Sharma was the Program Coordinator at Bayalpata Hospital. She recently completed her BSc at Mount Holyoke.
- Richa Pokhrel was born in Nepal but grew up in Iowa. She is currently the Director of Evaluation and Research at Nyaya Health. Richa has a Master's in International Development from the University of Pittsburgh.
- Ruma Rajbhandari is a physician at Boston's Brigham and Women’s Hospital. She volunteers with the Nick Simons Institute and Nyaya Health.
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- Sheela Maru is a resident in Obstetrics and Gynecology at the Boston Medical Center. She is currently a volunteer for Nyaya Health.
- Shwetha Sridharan has spent the last two years working on water and sanitation issues in India. She visited Nyaya Health to further her ongoing interest in local solutions to WASH delivery in rural areas.
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Sushant Wagley is a volunteer with Nyaya Health. He completed his BA at Brown University and is currently doing clinical research at Beth Israel Deaconess Medical Center.
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Tess Panizales is the Quality Program Manager of the Department of Surgery at the Brigham and Women's Hospital Center for Surgery and Public Health.
- The Title is absolutely critical, since it is the first line that the reader will view and it is propogated through the widgets and feedburners and internet searches. So play close attention to appropriateness and messaging of the title.
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Understand that other Nyaya members may edit your posts after posting if they feel there is some misrepresentation, but they will always do so with an email to you informing them of the change. We allow each other to edit our published posts because of the need for timely response to any potentially damaging writings. This is really so that we all may become better activists and writers.
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acronyms - no blog entry should ever have acronyms that are not defined within the entry. ALL acronyms must be defined in the same way we do in all scientific publications.
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context - we should work to get 2 line intro headers, in the same way we have footers with authors name/affiliation, that identifies what/where these posts come from.
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Blogging as Personal Reflection, Organizational Marketing
It is important that our bloggers reflect on their personal experiences and make the blog personal to them. At the same time, it should be clear that the blog is a mouthpiece of the organization, and while a multiplicity of perspectives, ideas and approaches is encouraged to be represented, all ideas purveyed on the blog are representative of the organization. Nyaya Bloggers are encouraged to present their personal views, however all blog posts are reviewed and collaboratively edited via blog@nyayahealth.org prior to publication. Each entry should adhere to standards including 1) the entry meets basic professional standards [i.e., all entries must be polished and well-written]; 2) the entry conveys sentiments in concordance with Nyaya's vision and mission; 3) the entry does not make accusatory/inflammatory statements.
Blogging Should have Narrative or Intellectual Content
Most blog entries should not merely report on particular happenings or events but should carry a basic story and message that engages the reader. For example, unlike the wiki, which details protocols divorced from storyline, the blog describes the real-life application of these protocols in the context of our overall mission of pursuing health and social justice. Frequent reference to the wiki (see below on indexing) as footnotes to the blog post, but the blog content itself should be distinct from the more dry details found on the wiki.
Protecting Patient Identities
It is central to our mission as an open-source, transparent organization that we take every necessary precaution to protect the confidentiality that our patients entrust to us as healthcare providers. As such:
- ABSOLUTELY NO "Protected Health Information" may be posted on ANY Nyaya websites, including blog, wiki, google docs, over email. That's right: NO PHI OVER EMAIL. PHI includes: http://en.wikipedia.org/wiki/Protected_health_information. While this list was developed for US government purposes, it is an appropriate standard for Nyaya (though many of them are not pertinent to us). Note this includes any dates of admission, procedures, or discharges, names, addresses. THE ONLY PLACE FOR PHI IS IN NYAYA'S SECURE, LIMITED-ACCESS DATABASES. NO EXCEPTIONS.
- ALL pictures that involve some clinical interaction MUST be DE-IDENTIFIED. There are no exceptions to this rule.
- REQUIRED READING OF ALL THOSE INVOLVED IN PATIENT STORIES/PICTURES/DATA: see http://db.tt/8wZAnFbM
Issues Pertaining to Patient Stories
- Patient stories should be appropriate to the lay reader and emphasize the social medicine and rural healthcare delivery aspects of the case. All medical terms must be explained very clearly. AS ABOVE ALL POSTS MUST BE VERY CLEARLY DE-IDENTIFIED AND CAREFULLY READ FOR ANY POTENTIAL LINKS OF CONFIDENTIAL INFORMATION.
- Include pictures with your text. These must be linked from Picasa; guidelines on how to do this: http://wiki.nyayahealth.org/Communications#Pictures
- If you do not have a picture for the exact story, choose a general clinic photo.
- Make sure to include the names of all staff. It is important that you highlight the work of all staff and not just the doctor.
Indexing and Dissemination
The success of the blog depends upon successful indexing on major search engines such as Google. This requires that you follow the following:
- Embed links back to the Nyaya wiki and blog. To help brainstorm, you can do an internet search or directly within the blog and wiki on "nyaya health KEYWORD-OF-INTEREST" .
- Include appropriate tags (e.g., health, caste, hiv). Include your name as a tag as well.
- Post, when appropriate to ghdonline.org and any other highly-indexed blogs that might be of interest. Google indexing depends largely on the number and quality of links that link us.
- Send to colleagues and encourage them to post on their blogs.
Maintaining a Positive and Diplomatic Approach
While we deal with challenging and often frustrating subjects and issues, it is important to maintain a certain amount of diplomatic decorum to avoid having a negative impact. The blog does not aim to be a "whistle-blower" to call out specific injustices but rather aims to tackle systemic injustices that Nyaya and the community members in which we work face. As such, care should be taken not to name specific individuals or institutions in an acusatory fashion.
One important reason to avoid naming individuals (not necessarily by name but by descriptions that are specific enough like DHO or a particular AHW or the government engineer or the water inspector) is about the potential backlash. We, who make these posts, usually do not have to directly deal with any backlash from the individuals we are accusing on our blog posts. But maybe the doctor or our accountant or whoever will get stopped in the street and confronted by the govt engineer or whoever. Maybe the next time we go to Mangalsen for some govt work, we will be asked about why we are writing on our blog that the government workers may have received bribes. Maybe the next meeting with the water committee will become more problematic for our medical director because we wrote about their possible corrupt practices.
While many of us would like to make strong statements and try to hold those responsible accountable for their actions, we have to tread carefully when we and our staff are vulnerable to getting poorly treated because of certain things we say on the blog that may be well-intentioned but can be interpreted as negative and accusatory.
Show, Not Tell
Aim to have the flavor be "cool content" and not "self-promotion". It is a delicate balance for sure, as we do want our readers to know our connections etc., but it can get tacky and if
we're not careful the feeling/flavor of the piece is "WOOHOO we're on NYTIMES" rather than "interesting content from nyaya colleagues in nytimes." General principle is "show, not tell". It's a tough balance. Two concrete examples from recent blog pieces:
Nyaya's founder featured in the New York Times on the issue of illegal immigrant health -->
Nyaya's founder Sanjay Basu writes on illegal immigrant health in New York Times (here, sanj wasn't featured, he wrote about the issue)
Nyaya’s COO quoted in PRNewswire press release -->
Nyaya's COO Dan Schwarz discusses new global health curricula (here, i think you just put the prnewswire piece in the text)
Types of Entries
As above, blog entries should always have an "angle". But they can fall in different categories:
News-- note that these all feed into the home page as a "News" item on the left-hand bar
Reports-- restricted to publishing of annual reports and financial statements, ie items on nyayahealth.org/reports
Patient Stories
Logistics and Management
Social Justice
Mortality Reviews
Style Tips
- Avoid the use of exclamation marks in your writing. Your writing should convey the necessary level of enthusiasm/excitement without the need for these.
- For posts describing successes, always use positive words, e.g., instead of "This milestone wouldn't have been achieved without the support..." instead try: "We achieved this milestone with the support of..."
Blog Writing Protocol
Review by Blog Editorial Board
Writers should draft their blog pieces in .doc format and should save them in the Dropbox folder: SharedNyaya/Blog/Blog Drafts, in a folder with the author's name. All drafts will then be collaboratively edited within blog(AT)nyayahealth(DOT)org, which is the listserve that includes the blog editors. To do so, first create a new document, title it "[Blog Drafts] TITLEOFYOURPIECE" then write your text. As per the guidelines above, we recommend heavy linking to other sites; URLs for these links should be embedded within that document. PLEASE BE SURE TO NOT OVERLOOK THE TITLE; AS DESCRIBED IN THE PREVIOUS SECTION IT IS AMONG THE MOST CRITICAL LINES IN YOUR POST. THE TITLE SHOULD BE (AS ABOVE) IN THE TITLE OF YOUR GOOGLE DOCUMENT AND SHOULD BE EMBEDDED AS WELL AT THE TOP OF YOUR DOCUMENT. BLOG@ EDITORS ARE RESPONSIBLE FOR CAREFULLY REVIEWING THE TITLE.
When you have created a satisfactory draft, click on the top right icon to "share the document". Click on the arrow next to it and select share setting. In the permission box, make sure you click on the change option on the right and select "Anyone who has the link can edit". Click on the share tab and enter blog(AT)nyayahealth(DOT)org at the bottom of the pop up screen where it states add people (obviously actually writing the @(AT) and the . (DOT)-- we can't post the physical address here for auto-spammers) . Next to where you add the address, there is a box that allows you to select whether they can view or edit. Choose the option to edit. Make sure in the personal message you add the original weblink to the document to send to blog@ (found within the dialogue box itself, just copy/paste). This is done because link that is sent by google docs requires everyone to have a nyayahealth email address. Finally, be sure to click "paste the item itself into the email"-- this is done to facilitate a quick-read by any editors who are currently in Achham or other places with poor internet access.
Subsequently, the blog editorial will discuss the piece with the author cc'd on all correspondence. The editorial board will work with the writer to identify areas of improvement as well as potential editors who will collaboratively edit the piece. The editorial board aims to review and formally decide acceptance or rejection for all blog submissions within two weeks. In cases requiring significant editing, or in times of great demands on the editorial board's time, the process may be extended significantly.
Nyaya Health Team Review
Upon acceptance, the writer will be given a final date for publication. This final date will be typically within 7 days and a maximum of 14 days from acceptance. It is the writer's responsibility to post the draft immediately to team(AT)nyayahealth(DOT)org for review. The blog draft is sent in the same fashion as discussed above for sending to This is done so that the broader Nyaya Health team has an opportunity to review and comment on the piece. This "editorial crowd sourcing" helps to ensure quality by detecting final typographical errors as well as stylistic or marketing missteps.
Publishing to Wordpress
This is typically done by the Blog Manager, except in the case of regular, seasoned writers for whom posting privilege is granted. Login info to the blog: http://docs.google.com/a/nyayahealth.org/Doc?docid=df8rgpnb_15ctnjkthr&hl=en (nyaya login ID)
The final google document should be cut-pasted into MSWord and then cut-pasted into the blog (weird bug to preserve formatting). Photos should be embedded within wordpress.
1) Cut - paste the title at the top of the page.
2) Edit the permalink appropriately, with a simple URL and without apostrophes or other strange character
3) Check on the appropriate categories relevant to the blog on the right side of the page
4) On right hand side of screen, click edit next to "Publish immediately" and select the date you wish to publish.
5) Click the blue button that says "schedule"
6) Schedule the post for 0:00.
6) "Status" should now read "scheduled".
Photos
Please see detailed notes on our photos-processing protocol here: http://wiki.nyayahealth.org/Communications#PicturesProcessing
Please label all photos of staff with their actual name and title (e.g., Midwife NAME) as opposed to using generic terms like "staff" or "midwife".
Note that any blog post for which only "patient stories" is the category selected will not have the wowzio widget grab the pictures. This is done out of respect for patients to not have their photos (even appropriately de-identified, as above) featured prominently on the home page. All "mortality reviews" should be labelled as "patient stories".
To post a slideshow of pictures, go to www.gmail.com with the following information:
id: nyayahealth
password: http://docs.google.com/a/nyayahealth.org/Doc?docid=df8rgpnb_15ctnjkthr&hl=en
At the top, click on the arrow and select photos. This will take you to the picasa gallery. Based on which pictures you need, you either select an existing album or look in the drop box and create a new album with a subject. If you want to select a couple of pictures from the drop box, you will need to click on edit at the top of the page and select organize and reorder. Select the pictures you need using the cntl left mouse click. Cut and paste the pictures from the drop box to the new album. Once this is done, change the captions for the pictures. On the right side of the webpage right click on RSS and select the option "copy link address". Once the address is copied, go to word press and make a new post. To insert the slide show you type the following in the textbox: [st picasa=PICASA_FEED_URL].
Use of Wizfolio
There is an issue with wizfolio paste from Word to Wordpress. As such, any documents with wizfolio references please copy-paste as text only and then add the links back in to the references. This means that Wizfolio refs are not in-text hyperlinked.
Final Quality Check
The Blog Manager is ultimately responsible for the final quality review to ensure a professional quality and error-less posting. This is critical given that the blog is a key strategic marketing media. Upon posting, the quality check performed by the Blog Manager will be done by clicking on the post in preview mode and:
-read out loud the post to catch any final spelling/grammar errors
-make sure the post has an author
-make sure all photos are high-quality and appropriately captioned
-make sure sufficient tags have been created
-make sure there are the appropriate categories
-make sure the blog URL is concise
-make sure that links are embedded within text to maintain professionalism: In order to do this, write out the sentance such as : "PIH's blog on Bayalpata's birthday can be found here", highlight it and simultaneously type "Alt-Shift-A". A small window will pop up and the web address where you want to link the article to can be inserted.
Blog Management
Personnel
The blog is managed by the following individuals:
1. Chief Editor. This is the Director of Operations of Nyaya Health. S/he has ultimate veto power over any submissions if they are not of satisfactory quality. Ideally, s/he does not take part in line-editing of pieces but rather delegates that to the rest of the editorial board.
2. Blog Manager. The blog manager operates operates the blog. S/he is responsible for reviewing pieces submitted to the blog, as well as delegating the editing responsibilities as needed to other members. The contract for this position is here The Director of Operations of Nyaya Health
3. Blog Editors. The editors are called upon to edit blog pieces.
The blog@ listserve serves two primary functions: 1) it acts as the central email to which all blog submissions go, as managed by the blog manager; 2) it allows other members interested in the blog to see blog submissions as they come in, so if they have some insight or comments prior to publication, they may provide them. The observer-members are not expected to read all the submissions and will not typically edit submissions unless requested by the blog manager. More about group listserves. Note that all Nyaya members will receive the blog post once it is published and can comment and request edits/revisions as needed, so not being an observer/member of the blog@ list certainly does not exclude Nyaya members from the blog process.
Working with Writers
It is important to recognize that writers come from very different backgrounds and skill levels. Some might have extensive experience in writing polished pieces for public audiences. These writers should be encouraged broadly to engage in whatever topics they are passionate about, and should be given significant creative leeway, keeping in mind of course the general flow/themes/styles of the blog. It can be off-putting to the more "sophisticated" writers to give them a bland "assignment". For the more novice writers, however, there needs to be significant cncouragement and provision of blog topics to help them to overcome the writers' inertia.
Comments, Pingbacks and Trackbacks
Blog@ will get emails with comments from people which sometimes might be spam. Evaluate the comment and its applicability to the blog and accept/reject it. We should avoid posting comments that offer no direct feedback to the post as it ultimately looks poor and sometimes they can link to sites we don't want to be affiliated with. A couple tips for recognizing such spam:
1) if the comment does not specifically address the blog post and is only generic commentary;
2) if they list a URL in the URL blank it's probably spam - if the site sounds like a legitimate site we'd support check it out before posting;
3) if the comment is on an old blog post its likely spam - our traffic on old posts is quite low.
A pingback is a message sent as a comment to a blog entry that says the blog post was linked to by someone else, usually another blog post. If you approve the pingback, it will be displayed along with any comments at the bottom of the post.
A trackback is a special kind of blog comment. It's automatically generated by blogging software, and it says that some blogger referenced our blog. Example: one of the founders of GiveWell has said good things about us at http://www.quora.com/What-are-the-most-innovative-and-disruptive-social-enterprise-startups#ans1028683 and included a link to our post "On Malnutrition and Mismanagement"
Subscriptions
Readers can subscribe via the website. This is managed automatically; there really is no management tasks for this. To view current subscriptions (to monitor performance), go to main blog admin console Tools>>Subscriptions.
Monitoring Uptake/Usage
Every month, our google analytics account will automatically send to blog@ a monitoring summary of the blog usage. This is done within the google.com/analytics console with login info from http://docs.google.com/a/nyayahealth.org/Doc?docid=df8rgpnb_14zks3mvgm&hl=en
The blog manager and chief editor are responsible for discussing usage on at least on a semi-annual basis, and strategically planning as necessary for any changes to increase usage.
Scheduling of Blog Posts
Blog post scheduling will be determined by the blog manager via blog(AT)nyayahealth(DOT)org. Scheduling will be maintained with the following ideas in mind:
- There is inconsistent supply of blog posts and scheduling should accommodate this ebb and flow.
- It is important to maintain regular and consistent content on our blog, both to engage our readers and encourage them to continue following our work, as well as to maintain a professional appearance.
- Have a balance between Nepal side posts and US side post. I.e. One Achham post (i.e. GDKs diary or Agya’s CHW update or picture of the week), One US/Policy side/worldwide post (i.e. transparency series, US side updates).
- Some blog posts are important to maintaining relationships and/or networking and may receive priority in the blog queue (for instance, reports that Nyaya has received support from a new foundation).
As such, scheduling guidelines:
- We should not post two posts on the same day.
- News items will be posted the next available day (ie the next day, or in three days if the subsequent two days have already had scheduled/published posts)
- Other items will be typically posted within 14 days of acceptance by blog@ and submission (may be extended as necessary if there is a large backlog of posts; though typically this should be managed by delaying acceptance on the blog@ submission)
- Non-news blogs should be posted every 3 - 4 days in order to keep the balance between retaining information and keeping the audience engaged.
Publishing Webinars
Oftentimes, at conferences we present webinars that are uploaded to our slideshare page.
In order to upload the slideshow usually a ppt, you follow these instructions:
1. Go to www.slideshare.net
2. On the top right click on login. Login details are found at http://docs.google.com/a/nyayahealth.org/Doc?id=df8rgpnb_15ctnjkthr&hl=en
3. Click on the upload button and attach your file.
4. At the top where you see the name nyayahealth, click on my public profile.
5. Click on the slide show you want to embed into the blog.
6. On the left you will see 5 icons, the wordpress icon is the 3rd one. You will see a code below "embed code for Wordpress.org blogs", if you want to add a link for the slide show, copy this code and paste it in the html tab on wordpress.
7. If you want to show the full slide show, click on customize, you will now see a "Shortcode for WordPress.com blogs", copy that code and embed it directly in the text tab on wordpress for the slideshow to appear on wordpress. See examples here:
http://blog.nyayahealth.org/2010/03/07/nyaya-presents-its-work-at-globemed-summit-2009/http://blog.nyayahealth.org/2009/07/10/anmf_conference/http://blog.nyayahealth.org/2009/04/24/telemed_symposium/
Blog Monitoring & Evaluation
In a world where we are accountable to donors, it is imperative to monitor and evaluate the success of the blog through monitoring mechanisms.
Google Analytics: How to use
1. Go to https://www.google.com/analytics/settings/
2. Ensure you have administrative rights and log on using your nyaya email.
3. Click on blog only view report for statistics from July 25th, 2011; For previous stats click on old blog tracker.
4. This will allow you to track statistics and outcomes you want to research such as number of visits, new visitors, returning visitors, direct traffic (people clicking on links right away), average time on site, bounce rate etc.
5. Based on the goals of the blog, appropriate outcomes can be analyzed for monitoring and evaluation.
Google Analytics: A platform to evaluate the progress of the blog
A monthly summary of statistics is sent to all blog@ members at the end of the month. This until recently has been used to observe trends over the last month. Indicators measured include: most frequented blog pages, time spent to read a post etc. Nyaya is now going to be using google analytics to set goals and standards to measure outcomes which we aim to achieve:
1. Increase total new visitors from 1202/month - 2500/month by September 2012 through increased promotion of blog through social networking, main streaming and cross -posting articles.
2. Increase average time of site from 1:30 mins - 3 mins by September 2012 through more content filled articles.
3. Increase new people registering to the blog from 73 to 200 by September 2012.
4. Increase page views from 3,167/month - 5,000/month by September 2012 through increased quality of articles, social networking and personal emails for campaigns.
5. Increase the total number of countries reading the blog from 82 to 100.
In order to montior progress and inform the public of trends, these report are posted on Internet Impact using the following steps:
Additional Blog Ideas
Please post additional blog post ideas here: Sandbox_Blog
Press & Publicity
For information specifically about Press and Publicity, please see PressRelations and PublicityAndPress.
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